OuiDubaiFashionShopify fashion store by LUMINA
- Client
- OuiDubai
- Industry
- Fashion
- Platform
- Shopify
- Services
- Design & development
OuiDubai's fashion store, built on Shopify
OUIDUBAI represents a modern approach to abayas, where simplicity and intention come together. The brand is rooted in a calm, confident aesthetic, focusing on clean lines, thoughtful details, and pieces that feel both elevated and effortless. Rather than following trends, OUIDUBAI creates designs that are timeless in nature, allowing each garment to speak through its form, balance, and quiet sophistication.
LUMINA designed and developed the brand's Shopify ecommerce store, with custom sizing, video carousel and aesthetic design.




Fashion& style
Custom Sizing, Video Carousel and Aesthetic Design shape a store built around how OuiDubai's customers shop.
OuiDubai's website features
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Custom Sizing
Custom Sizing on the OuiDubai store, designed and built by LUMINA.
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Video Carousel
Video Carousel on the OuiDubai store, designed and built by LUMINA.
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Aesthetic Design
Aesthetic Design on the OuiDubai store, designed and built by LUMINA.
Before & after
Drag the line to compare OuiDubai's previous website with the new Shopify store LUMINA designed and developed.

A fashion store on Shopify
The brief
OuiDubai needed an online store that presents its range of fashion products with the quality of the brand and makes it easy for customers to browse, choose and buy on any device.
Our approach
LUMINA designed the customer journey around OuiDubai's products and built it on Shopify, adding custom sizing, video carousel and aesthetic design where they shorten the path from first visit to checkout.
What we built
A custom Shopify store for OuiDubai with custom sizing, video carousel and aesthetic design, built so the OuiDubai team can manage products, content and promotions without a developer.
What changed for the customer
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Custom Sizing
Custom Sizing on the OuiDubai store, designed and built by LUMINA.
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Video Carousel
Video Carousel on the OuiDubai store, designed and built by LUMINA.
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Aesthetic Design
Aesthetic Design on the OuiDubai store, designed and built by LUMINA.
About this project
LUMINA, a Shopify agency in Dubai, UAE and a Shopify Select Partner, designed and developed the OuiDubai fashion store on Shopify.
Timelines depend on the number of page types, custom features and integrations. We share a clear timeline after reviewing your brand, catalogue and goals on a discovery call.
Cost depends on scope: the design, the custom features you need and the apps and integrations involved. Share your project details through the form below and we will send a tailored proposal.
Custom sizing, video carousel and aesthetic design.
Yes. We design and develop custom Shopify and Shopify Plus stores and websites for fashion and apparel brands. Tell us about your brand through the form below and our team will get in touch.
Start your project
Planning a fashion store like OuiDubai? Tell us about your brand and what you need.



