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Content Is King! Search engine optimization comprises writing well-studied and accurate content on your website or on third parties pages. This involves some research and studies to detect the correct...

Conversion represents the person who buys a certain product, clicks a button, or shares/tags your brand. It is usually an action that the user takes due to being persuaded by...

Why Is Ecommerce Important In 2021 Ecommerce has always been a turning point in the journey of any business, it offers benefits and opportunities that the offline world cannot provide....

Importance of SEO Owning an online business has always been a challenge, especially with all the updates that accompany the ranking rules every once in a while. The saturated market...

Local SEO is an important factor to enhance your business visibility to users that search for your industry or products near your area. It is the process of optimizing and...

The world has changedThere is no doubt that 2020 has been a very challenging and an extremely tough year to survive. And due to the changes that were forced upon...

Online Marketing-the start As the world has changed drastically over the past years and especially with all the technological interference in people's daily life, Marketing has become a corner stone...

What is web developmentWeb development is the process of putting together ideas based on studies and the client's requirements in order to develop a website. A website can serve a...

In addition to digital marketing, digital audit and copywriting, Lumina offers Ecommerce store development in Lebanon. Our team of experts develops a plan based on the brand's background and future...

What is Digital Marketing Audit?Digital Marketing Audit is a periodical audit service that is conducted to take any company/brand to the next level and constantly keep it a step ahead...

What is a chat bot? A simple introduction… A chat bot or a virtual assistant is a messaging service added to your website or application in which conversation occurs between...

Click-through Rate (CTR) is an online metric used to measure the number of clicks your ad receives divided by the number of times your ad is shown. To simplify CTR...